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I was curious as well a while back and sent a ticket it, an admin responded with this-

General Ranking is influenced by three main factors:

1) Trophies: The number of trophies you’ve collected.
2) Seniority: How long you’ve been playing the game.
3) The skills of your top 10,000 horses: This refers to the highest cumulative skills of your best horses.

However, the exact formula used to calculate the General Ranking is not publicly disclosed, as it involves a specific combination of these factors. The game’s algorithm dynamically considers these elements to determine each player's ranking.